In a groundbreaking move for the film industry, Moonvalley, a Los Angeles-based AI startup, has officially released its innovative video generation model, Marey, to the public on July 8, 2025. This 'ethical' AI tool, designed specifically for filmmakers, promises to revolutionize content creation by offering a production-grade solution that prioritizes creative control and ethical data usage.
Marey, developed in collaboration with Asteria, stands out as a fully-licensed AI video model, ensuring that all training data is sourced responsibly. Unlike many other AI tools that face scrutiny over data origins, Moonvalley claims Marey is trained exclusively on owned and licensed content, addressing concerns about copyright and intellectual property in Hollywood.
The model is now accessible through a subscription-based service with tiers priced at $14.99, $34.99, and $149.99 per month, catering to independent creators, agencies, and large studios alike. This pricing structure aims to democratize access to cutting-edge technology, allowing a wide range of users to experiment with 3D-aware hybrid video generation.
Initially tested with select filmmakers and agencies, Marey has received positive feedback for its ability to deliver clean, production-ready outputs. This public launch marks a significant step forward, as Moonvalley seeks to empower creators with tools that align with industry standards and ethical guidelines.
Industry experts see this release as a potential game-changer, especially for Hollywood studios looking for reliable AI solutions. Moonvalley's commitment to transparency and ethical practices could set a new benchmark in the rapidly evolving field of AI-driven content creation.
For more details on Marey and subscription plans, visit Moonvalley’s official website or explore coverage on TechCrunch. As AI continues to shape the future of filmmaking, tools like Marey may redefine how stories are told on screen.